High school students march against gun violence in Minneapolis, MN.

The mass shooting at Marjory Stoneman Douglas High School in Parkland, Florida has led to a renewed movement against the “guns everywhere” policy pushed by the National Rifle Association (NRA) and the Republican Party members who receive so much NRA funding. Led initially by surviving students from Douglas High School, but now joined by many other individuals and groups, there are marches, protests, school walkouts, phone calls, emails, campaigns on social media such as Facebook and Twitter, and other efforts taking place to safeguard America’s children and adults. The momentum appears to be building and the tide may be turning in favor of steps such as Universal Background Checks for all firearm purchases, a renewed Assault Weapons Ban, and more. But as with all movements, the goals of this movement need to be articulated in a simple and powerful way in order to win over hearts and minds. So the question becomes, what is the best way to describe what this movement is fighting for?