It was big news on Tuesday when Republican U.S. Senator Jeff Flake of Arizona took to the Senate floor to announce that he would not run for re-election, and to attack Donald Trump and fellow Republicans for enabling the Trump administration’s “flagrant disregard for truth or decency” and a “regular and casual undermining of our democratic norms.” Just hours later, however, Flake joined all but two of his Republican colleagues to strike down a new rule from the Consumer Financial Protection Bureau (CFPB) that would have allowed class action lawsuits against financial institutions for predatory and deceptive business practices. This juxtaposition between words and deeds among Republican Senators is sending a mixed message to Americans.
Sen. John McCain and his favorite prop, the microphone
People are still celebrating Senator John McCain‘s “No” vote on the Republicans’ “Skinny Repeal” bill regarding the Affordable Care Act. Such celebrations may be premature.
Recall that, last Tuesday, during a procedural vote to move the GOP bill forward, McCain first criticized the process, then voted “Yes” to proceed to a full vote. Many Democrats attacked McCain as a heartless hypocrite for voting to move a bill forward that would deny healthcare to millions of people when McCain himself is receiving gold-plated healthcare for his brain cancer at taxpayer expense. Three days later, however, McCain cast one of three Republican votes against the bill, sending it to defeat. McCain’s dramatic “thumbs down” accompanying his “No” vote caused many observers to cast McCain as the “deciding vote,” although Republican Senators Susan Collins and Lisa Murkowski were just as courageous in standing up to their party to vote “No.”
Trump/Putin relationship, subject of Republican criticism
The last six months or more have been marked by a procession of statements of concern and criticism from many leading Republicans towards Donald Trump. For example, U.S. Senator John McCain has said that scandals within the Trump White House are reaching “Watergate size and scale.” Likewise, McCain’s cohort U.S. Sen. Lindsey Graham said of Trump this past weekend:
When it comes to Russia, he’s got a blind spot, and to forgive and forget when it comes to Putin regarding cyber attacks is to empower Putin, and that’s exactly what he’s doing.
U.S. Senator Ben Sasse, a rising Republican Party star, also trashed Trump’s idea of forming “an impenetrable Cyber Security unit” with Vladimir Putin:
This obviously should not happen–& obviously will not happen. Why the President of the United States would tweet it is inexplicably bizarre https://t.co/Y3YvnzRaku
Caricature of Trump White House Press Secretary Sean Spicer
For over 40 years, Donald Trump has been a media creature. He has successfully used the media, from his books to his TV and radio interviews to his reality TV shows to his tweets, to further his business and political interests. Trump’s love of the spotlight was well rewarded during the 2016 Republican primaries and general election with an astounding $2 billion or more of free media coverage. That’s why Trump’s rookie mistakes towards the media since stepping into the White House are so surprising.
Satirical anti-Donald Trump poster in New York City
The general election phase of a presidential campaign is when a party nominee, having garnered the majority of the party’s primary voter base, tries to expand that base to include “swing voters,” and even moderates from the other party. This year, however, Donald Trump, the Republican Party presidential nominee, is hemorrhaging Republicans while simultaneously failing to grow his base. As a result, the Republicans are in panic mode, with no end to the bleeding in sight.
Donald Trump on the campaign trail in March of this year.
Donald Trump is not having a good week. Trump managed to cast himself as both unpatriotic and treasonous within the space of a few days. First, Trump invited Russia to commit cyber espionage against the U.S. in order to influence the upcoming presidential election in Trump’s favor, which many have called possibly treasonous or at least a violation of the Logan Act. Then Trump attacked the Gold Star family of Captain Humayun Khan, a U.S. soldier of Muslim faith who was killed in Iraq in 2004 while protecting his troops. Not surprisingly, Hillary Clinton‘s lead against Donald Trump is now growing.
Two months ago, we heard from Democratic framing and messaging guru George Lakoff, who reminded us about his “Strict Father” model for conservatives. This Strict Father mindset, which idolizes authoritarian figures who criticize poor people and advocate the use of force, is playing out in conservative and Republican reactions to police violence against blacks, and the resulting protests currently taking place in Ferguson, Missouri, New York City, Berkeley, California and elsewhere. In short, the conservative Strict Father mindset, which encompasses a “Scary Brown People” sub-theme, is a key reason why many conservatives side with cops and others who kill unarmed black men.
If you were anywhere near the Internet this past weekend, you read or heard about the Jennifer Lawrence nude photo scandal. Actually, the private photo collections of numerous models, actresses and celebrities, including not just Jennifer Lawrence but also Kate Upton, Kirsten Dunst, Mary Elizabeth Winstead and others were hacked, put up online, sent around virally and viewed millilons of times. Putting aside the obvious criminal and moral violations of the photo leak, one has to marvel at the speed and magnitude at which people were able to take in the content. So the question becomes, how can we send around our political messages with this kind of speed and impact?
As we said over three years ago in Messaging Maxim #3, There’s an Invention Called Video, some Republicans (older white male Republicans in particular) seem to have trouble grasping the fact that statements they make on video are forever, and can come back to haunt them. This week, Republican House Majority Leader Eric Cantor may have been hurt by the video maxim in a different way: being overly cautious about what he put on video.
