The following is a list of phrases widely used by Republicans in the political arena. These simple, catchy phrases, many of which were developed using focus groups, are part of the Republicans’ successful, coordinated effort to frame issues in their favor. See how many of these phrases you recognize as part of everyday political discourse that you read or hear in the media or in discussions with people you know. Notice how nearly all of the phrases are loaded terms, framed by the Republicans to benefit their party and/or to criticize the Democratic Party.
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The summer of 2010 was the second summer in a row in which Democrats lost control of the political message, and the news cycle. Given the 2010 election results, how did that work for you?
What’s the Problem?
In the summer of 2009, Republicans and their Tea Party surrogates took over Congressional town hall meetings, repeating false phrases such as “government-run health care.” Democrats dawdled for weeks, and when they finally responded, all they could muster was “no it isn’t.” Guess who won that battle? The “health care reform” law passed by the Democrats who control Congress and the presidency was severely watered down.
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