Tag Archive: Paul Krugman

Read their hips, not their lips

Messaging Matters2

The best political communication in the world ultimately won’t help politicians if their actions don’t match their rhetoric. President George H.W. Bush learned this lesson when he campaigned in 1988 on “read my lips, no new taxes” and then lost both credibility with and votes from Republicans when, as President, he signed a tax increase. The Republican Party and President Obama each face similar challenges today.